SIAL InterFOOD 2025
SIAL InterFOOD 2025, taking place on 12–15 November 2025 at JIEXPO Kemayoran, Jakarta, stands as one of the most influential trade exhibitions for the food and beverage (F&B) sector in Southeast Asia. As part of the global SIAL network, the event brings together 969 exhibitors from 25 countries, and attracts over 93,000 trade visitors, ranging from manufacturers, distributors, café and restaurant owners, retailers, to industry innovators seeking new business opportunities.
The exhibition showcases 21 major product categories, including bakery, confectionery, beverages, frozen food, organic products, seafood, dairy, meat, food service equipment, retail technology, and more. With Indonesia’s F&B market continuing to grow rapidly—supported by a population projected to reach 286 million by 2025 and increasing consumer spending—the expo serves as a crucial gateway for global brands entering the Indonesian market.
A Hub for Food Business Inspiration
This year’s theme, “Inspire Food Business,” emphasizes market intelligence, product innovation, and cross-industry collaboration. SIAL InterFOOD 2025 provides unmatched opportunities to:
- Connect with over 30,000+ industry professionals
- Explore new business partnerships and distribution channels
- Understand Indonesia’s evolving consumer trends—organic, low-sugar, halal, and eco-friendly products
- Gain insights into digitalization, e-commerce, and sustainable packaging innovations
With increasing demand for halal products, healthy food options, ready-to-eat meals, and cloud-kitchen concepts, Indonesia continues to be a highly attractive market for global and local F&B players.
Entering the Indonesian Market: The Importance of Food Registration
For companies planning to enter Indonesia through SIAL InterFOOD or intending to expand their presence after the event, food registration is a critical first step. All food and beverage products sold in Indonesia must comply with regulatory requirements, including:
1. BPOM Registration (MD or ML License)
Imported and locally manufactured products must be registered with the National Agency of Drug and Food Control (BPOM). This process ensures product safety, labeling compliance, ingredient approval, and distribution legality.
2. Halal Certification
Indonesia’s Halal Law mandates halal certification for most processed food products. Companies must comply with the requirements set by BPJPH (Halal Product Assurance Agency).
3. Labeling and Packaging Compliance
Products must follow Indonesian standards for nutritional information, claims, allergens, and language requirements.
4. Importer or Local Representative Requirement
Foreign brands must have a registered legal entity or a local representative to manage importation and licensing.
Navigating these regulatory steps can be challenging—especially for new entrants unfamiliar with Indonesian compliance procedures.
How ICI (Insightof Consulting Indonesia) Supports Food Registration
Insightof Consulting Indonesia (ICI) offers professional end-to-end assistance for companies aiming to launch their F&B products in the Indonesian market. Whether you are an exhibitor at SIAL InterFOOD 2025 or planning to enter Indonesia afterward, ICI ensures a smooth and compliant registration process.
ICI’s Key Services
✔ BPOM Food Registration (MD/ML License)
- Complete preparation and submission of documents
- Ingredient and formula evaluation
- Product classification guidance
- Assistance with BPOM inspections and communication
✔ Halal Certification Support
- Halal requirement assessment
- Document preparation for BPJPH & LPPOM MUI
- End-to-end monitoring until certification is issued
✔ Labeling & Packaging Compliance
- Review of artwork and labeling claims
- Translation into Indonesian (Bahasa Indonesia)
- Compliance check with BPOM and halal regulations
Conclusion
SIAL InterFOOD 2025 presents a powerful platform for businesses seeking to expand in Indonesia’s dynamic F&B market. However, entering the market requires a thorough understanding of local regulations—particularly food registration, halal certification, and labeling compliance.
With its extensive expertise, Insightof Consulting Indonesia (ICI) is ready to support companies in navigating these regulatory processes efficiently and professionally. By partnering with ICI, brands can confidently introduce their products, accelerate market entry, and maximize the opportunities offered by SIAL InterFOOD 2025.
